Deep into a world that interests, fascinates and never fails to surprise me!
Category
socialmedia
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12.10.09Velocity Visibility Proximity RelevanceThis is mostly soft and gooey. While companies are wondering/worrying about what to do with social media for marketing, I’m thinking already about which forces are at play in moving information through our heads, through systems, through clusters of friends along trusted paths. I’m thinking about velocity of information, visibility (or rather, the filtering), proximity (and how location changes everything) and relevance (should I even be bothered)? We’ve had two years to mess around with profiles, with friending behaviors, with making the advertising data flow into the old stuff that was lying around. But those aren’t really the problems/challenges/opportunities, are they? ...
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About Me
CIO at Shine Lawyers
Non-exec Director of Ozmota
Non-exec Director of Queensland Kids
Ex CIO/CTO of Ozmota, Benefon and Voxson.Education
Executive MBA from QUT
High Distinction average
Singapore Airlines International Business Award
Bachelor of Engineering - Electronics and Computer Science from QUT
First class honours
High Distinction average
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